‘I am proud of this result but have a mixed feeling. Worldwide, we continue to see a growing demand for sustainably-produced dairy. We also see the adoption of robotics and data management increasing due to labour shortages and the farmers’ wish to optimise milk yield and improve animal health. At the same time, many farmers are struggling due to stricter regulations, lower milk prices, high interest rates and political uncertainty. We continue to ask our politicians to remain open to innovations which will make the sector more sustainable and to give farmers the clarity and long-term perspective they need to continue to feed the growing world population.
New vision on the Farm of the Future
Last year marked Lely's 75th anniversary, a milestone that was celebrated in June 2023. We look back proudly on a successful event which we were able to celebrate thanks to the support of our loyal farmers, who have been showing their trust in Lely since 1948. During this event, we presented our new vision for the Farm of the Future. In this vision, we have specified five impact areas. These are based on the needs of both farmers and consumers, and will guide our innovations in the coming years.
Adoption of robotics
In 2023, the adoption of robotics and data increased globally. The largest growth can be seen in the more mature markets in Western Europe, but we also saw an increasing interest in milking, feeding, manure and digital solutions in North and South America and Asia. In 2023 we also celebrated an annual production record of the 5,000th Lely Astronaut, launched new generations of Juno and Discovery Collector and won several global awards for our latest innovations, Lely Sphere and Lely Exos. Combined with high farmer-satisfaction scores and increasing demand for sustainable dairy products, we see a bright future for Lely.
Outlook for 2024
2024 promises to be more challenging due to the previously mentioned challenges to farmers, such as low milk prices, high interest rates and political unrest. However, the long-term outlook for robotics and data management remains very bright. We also look forward to launching our new 2025-2030 strategy in 2024, as well as making progress in a number of new exciting propositions in line with our vision for the Farm of the Future.'
‘Given the progress made in the past year, together with the results achieved and robust growth, the Supervisory Board looks forward with positivity to the future of Lely. Both the leadership team and all employees worldwide have shown the drive and will to move forward and have taken the decisions needed to do so. This entrepreneurship is a sound basis for growth towards a sustainable, profitable and enjoyable dairy sector. We would like to take this opportunity to thank all employees of Lely and our Lely Centers for their tremendous passion and dedication.'
André van Troost
Chief Executive Officer
Alexander van der Lely
Chairman of the Supervisory Board
The world around us is changing rapidly. Global population continues to grow, with an expected increase in food demand of between 50 and 70% by 2050. People look to farmers to provide their dairy in an ever more sustainable manner, and more and more, consumers are demanding to know where their food comes from and how it is produced. At the same time, farming is the subject of heated discussions worldwide, with farmers forced to deal with ever stricter regulations.
This changing environment is our reality. The farm of the future will need to be fully acceptable to society, farmers and animals. It will be a place where farming is about the farmer, their role and how they are seen by society. Future farming will be about focus on the farmer.
While the environment changes, our goal remains the same: 'To make the lives of farmers easier'. In June 2023, we launched our new vision for the Farm of the Future, based on the needs of both farmers and consumers. It addresses five impact areas that will guide our innovations in the coming years: animal welfare, improved environment, sustainable and nutritious dairy products, consumer buy-in and farmer prosperity.
The world around us is changing rapidly. Global population continues to grow, with an expected increase in food demand of between 50 and 70% by 2050. People look to farmers to provide their dairy in an ever more sustainable manner, and more and more, consumers are demanding to know where their food comes from and how it is produced. At the same time, farming is the subject of heated discussions worldwide, with farmers forced to deal with ever stricter regulations.
This changing environment is our reality. The farm of the future will need to be fully acceptable to society, farmers and animals. It will be a place where farming is about the farmer, their role and how they are seen by society. Future farming will be about focus on the farmer.
While the environment changes, our goal remains the same: 'To make the lives of farmers easier'. In June 2023, we launched our new vision for the Farm of the Future, based on the needs of both farmers and consumers. It addresses five impact areas that will guide our innovations in the coming years: animal welfare, improved environment, sustainable and nutritious dairy products, consumer buy-in and farmer prosperity.
Alexander van der Lely
Chairman of the
Supervisory Board
André van Troost
Chief Executive Officer
‘Given the progress made in the past year, together with the results achieved and robust growth, the Supervisory Board looks forward with positivity to the future of Lely. Both the leadership team and all employees worldwide have shown the drive and will to move forward and have taken the decisions needed to do so. This entrepreneurship is a sound basis for growth towards a sustainable, profitable and enjoyable dairy sector. We would like to take this opportunity to thank all employees of Lely and our Lely Centers for their tremendous passion and dedication.'
‘I am proud of this result but have a mixed feeling. Worldwide, we continue to see a growing demand for sustainably-produced dairy. We also see the adoption of robotics and data management increasing due to labour shortages and the farmers’ wish to optimise milk yield and improve animal health. At the same time, many farmers are struggling due to stricter regulations, lower milk prices, high interest rates and political uncertainty. We continue to ask our politicians to remain open to innovations which will make the sector more sustainable and to give farmers the clarity and long-term perspective they need to continue to feed the growing world population.
New vision on the Farm of the Future
Last year marked Lely's 75th anniversary, a milestone that was celebrated in June 2023. We look back proudly on a successful event which we were able to celebrate thanks to the support of our loyal farmers, who have been showing their trust in Lely since 1948. During this event, we presented our new vision for the Farm of the Future. In this vision, we have specified five impact areas. These are based on the needs of both farmers and consumers, and will guide our innovations in the coming years.
Adoption of robotics
In 2023, the adoption of robotics and data increased globally. The largest growth can be seen in the more mature markets in Western Europe, but we also saw an increasing interest in milking, feeding, manure and digital solutions in North and South America and Asia. In 2023 we also celebrated an annual production record of the 5,000th Lely Astronaut, launched new generations of Juno and Discovery Collector and won several global awards for our latest innovations, Lely Sphere and Lely Exos. Combined with high farmer-satisfaction scores and increasing demand for sustainable dairy products, we see a bright future for Lely.
Outlook for 2024
2024 promises to be more challenging due to the previously mentioned challenges to farmers, such as low milk prices, high interest rates and political unrest. However, the long-term outlook for robotics and data management remains very bright. We also look forward to launching our new 2025-2030 strategy in 2024, as well as making progress in a number of new exciting propositions in line with our vision for the Farm of the Future.'
a changing world
